Creativity. Strategy. Greaney.

I connect outside the box thinking with business objectives to deliver clear, effective solutions.

My Approach

Expressive

I craft bold, emotionally resonant visuals and messaging that reflect brand identity and connect with audiences. This expressive approach humanizes marketing, making business goals more relatable and memorable through creative storytelling, tone, and strong visual language.

Impactful

I focus on clarity, conversion, and purpose; ensuring every creative choice drives measurable outcomes. This impactful approach aligns design with marketing objectives, turning business strategy into compelling content that informs, persuades, and ultimately moves people to act.

  • 10+ Years of Design Experience

    Across web, mobile, and print including Facebook, Instagram and X

  • Marketing Led

    Developed internal and external brand, social and storyboard campaigns for multiple companies

  • Multimedia Proficient

    Expert in graphic design tools, Adobe Suite, Microsoft Office and digital media design applications such as Canva

Personal Business

Founded JMCW, a personal business focused on buying and selling sports cards and memorabilia, leveraging high-engagement platforms like Instagram and Whatnot to build community, drive sales, and showcase collectibles through consistent, visually branded online content and livestream presence.

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Projects

Sports Engagement

Partnered with online sports and gaming leagues, as well as professional and collegiate football organizations, to create engaging site graphics and custom Discord visuals that enhance community identity, drive fan interaction, and elevate brand presence across digital platforms.

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Pharmaceutical Case Studies

Developed case studies in PowerPoint format for internal and external use, highlighting technology and prescription drug insights. Created a separate research-driven case study focused on rare disease education, specifically Niemann-Pick disease and Hantavirus informational awareness.

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Messaging & Copywriting

Crafting clear, persuasive language that aligns with brand voice and sales goals.

Audience Research

Identifying buyer personas, pain points, and communication preferences to inform content.

Content Structuring

Organizing information for flow, clarity, and storytelling impact and SEO.

Competitive Analysis

Reviewing similar materials in the market to differentiate and position effectively.

Brand Alignment

Ensuring tone, language, and strategy reflect brand identity and values.

Performance Consultation

Advising on best formats, distribution channels, and usage for maximum engagement.